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amazon pay per click

The 12-Point Comprehensive Guide to Amazon PPC

It is estimated that there are over 5 million marketplace sellers on Amazon. 2 million of these are on alone. Amazon is truly an amazing business opportunity, however, with more and more sellers joining all the time, it takes skill and guile to stay ahead of the pack. One method that will raise the profile of any seller is an Amazon pay per click campaign. How can this bring attention

Game Theory In Amazon Repricing featured image

Game Theory In Amazon Repricing

Game theory plays an increasingly important role in informatics in general, especially with regards to artificial intelligence as well as in the field of multi-agent systems. The game theory approach to Amazon repricing is the only way to ensure that you can always get the optimal price for a profit under certain competitive conditions for every product you sell. It has been designed to think like a real retailer.

the future of amazon

The Future of Amazon Advertising: Our Crystal Ball Tells All

Amazon advertising uses an entirely different model to the two giants, Google and Facebook, who dominate the digital ad market. In brief, Google relies on “intent-based advertising”. What users type into a search box is the chief indicator of user desire. Data is crunched based on user searches. Thus, Google can target ads around things that people want. Marketers use Facebook’s metrics and analytics to gain insights based on connections people

Response Templates to Deal with Negative Reviews on Amazon featured image

Response Templates to Deal with Negative Reviews on Amazon

Online reviews are extremely important for any business’ success. They help you strengthen your brand’s position on the market and make customers trust your products. Clients take online reviews very seriously. They influence your target audience to decide whether they should buy your products and convince them to return to you in the future. When you choose to sell products on Amazon, you should be aware of the power


Amazon PPC Management: Should You Go with an Agency or Use Automation PPC Solutions?

One of the most effective ways of increasing sales on Amazon is running Amazon Sponsored Products (PPC) ads. It works similar to Google Ads, where you create an ad and place a bid for it. You are only charged when a user clicks on the ad. But Amazon sellers that have tried these ads or are currently running several Amazon advertising campaigns will have come across some challenges. Table

Some great Amazon Product Photography Examples you’ll want to copy featured image

Some great Amazon Product Photography Examples you’ll want to copy

People no longer trust words; they trust pictures. They say a photograph is worth a thousand words, I ask myself, what else do they say? In my opinion, it’s not about the look; it’s about the feel. If you can’t feel what you’re looking at, no one else will ever be able to feel anything while looking at your pictures. The same is the case for eCommerce photography. For

how to set up an amazon business

How to Set Up an Amazon Business: 7 Tips for Beginners

Did you know that during the second quarter of 2019, Amazon generated sales of over $63.4 billion? That’s right — and if you want a slice of the profits, setting up an Amazon business is the way to go. You won’t need a huge amount of money, a large warehouse, or any business experience to get started. Selling private label products makes it easy to start generating profits without

5 Ways Marketplace Financing Frees Amazon Sellers to Move the Needle featured image

5 Ways Marketplace Financing Frees Amazon Sellers to Move the Needle

What could happen for your Amazon business when you have the capital to invest in the right sales-boosting tactics? Do you feel like you are stuck in a rut with your Amazon business? It doesn’t take long before the excitement of owning your own business can fade when things aren’t going as you had expected. It gradually happens as you fully realize there’s never enough time or money to

review software

7 Awesome Amazon Feedback and Review Software Tools for FBA Sellers

Experts estimate that Amazon reviews drive 20% of the sales. This means each review you get is important; they even estimate one product review could be worth around $400 billion. Even negative reviews help you get more sales. A few negative responses make your item more believable. If all reviews are 5 stars, the customer can get doubtful. However, only 5% to 10% of customers leave a review. How

Creating Your First Amazon Sponsored Product Campaign featured image

Amazon Advertising 101: Creating Your First Amazon Sponsored Product Campaign

Are you interested in utilizing Amazon’s Sponsored Products to drive paid traffic to your listing, improving your sales velocity? Advertising on Amazon is a crucial part of your selling strategy. Having a profitable campaign run with a decent return on investment can be the main driver towards higher overall sales. Table of Contents: Campaign types and definitions Sponsored Products Overview Creating your first Sponsored Products Campaign Campaign settings Campaign


About Zon.Tools

Zon.Tools is a full-scope enterprise automation and management solution for Amazon Sponsored Products.
It is the fastest, most advanced Amazon PPC Automation tool currently on the market.
It automates all Sponsored Products best practices and is flexible/granular enough to adapt to any PPC strategy or goal.

Ignite your Amazon Sponsored Products Ads!

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