What is Amazon PPC? Amazon Pay-per-click (PPC) or Sponsored Products, is an advertising method in which an advertiser only pays for an advertisement if it is clicked and viewed by a potential buyer. Amazon PPC campaigns can and should be a part of any seller’s marketing strategy. These campaigns are proven successful when planned and executed correctly. Why is PPC important to Amazon sellers? In a marketplace of nearly
With Amazon just allowed to use Negative Targets in Auto Campaigns, we fully support it in Rule Automations & Bulk Editor.Within your Targets Dashboard, now you can see AUTO campaigns in the ADD TO list of the Bulk Action Editor.Also, Term-inator automation algorithms are updated to support negating in Auto campaigns with ASINs.Let us know if you need any more features regarding these.We have 2 more cool new features,
Now you can save your advanced search filters!You can use them to filter the entities in your account according to your strategy.See what matters most quick…Or troubleshoot bad performers… The filters are saved locally on your computer not on our servers.To move to another computer or to back up, you can export and import the filters. If you have more than one account or marketplace, use the import/export feature to copy
On average, the perception out there is that people go on Amazon to only shop and not for content. This perception is wrong! Amazon currently represents the most excellent content marketing opportunities you can find, because 64% of Americans have Amazon Prime, and 55% begin their product searches on Amazon. There is a vast consumer market on the platform in search of your kind of product or service. And
Who doesn’t want to get their sale increased, especially on platforms like Amazon? Every business qualitatively demands originality. The same is the case with Amazon; they prefer using uniqueness and standard content. However, in this article, we will discuss how A+ content benefits your sale. Before learning the benefits of A+ content, you should know what the A+ content is all about? A+ Content is Amazon’s premium content feature
We added individual parent entity searches to ADVANCED SEARCH in all dashboard pages. This means you can filter by different parent entity name like campaign, adgroup, etc. Search term dashboard advanced search have Keyword/Target, Ad Group and Campaign searches.
We just published ON-PAGE guiding interactive tutorials.You can see the LEARN button on bottom right of your dashboard page.It is a bit complex thing to guide everyone on THEIR own data and as you may guess lots of different cases with even different features for Analyzer to Dominator.ESC key exits tutorial anytime.See steps of the tutorial from top left corner menu.It will get smarter, just a proof of concept
Competition is the #1 reason lots of newer sellers are afraid to start. But really, it’s not all that bad. See, choosing the right products to wholesale on Amazon isn’t too difficult if you know how to analyze the competition. Today we’re going to dive into 6 ways I analyze competition on an Amazon listing and then go over a few tips and tricks for sourcing yourself. 1. Check
Nowadays it’s pretty difficult to find a post on Amazon keyword research that’s not focused on the typical do’s and don’ts on how to perform a keyword research.There are a million tools and blog posts about. And, of course, excellent tools like Viral Launch to find profitable keywords, their search volume and ad costs.But, can we find a way beyond keyword research to get more keywords? Of course we
Campaign bidding strategy adjustment is added! To let Amazon adjust your bid after you, dynamically, click the cogs (gears) button under each of the campaign name and click on EDIT tab. See image below for the location of Amazon Bidding Strategy: What is Bidding Strategy? You can ask Amazon to modify your bid in each ad impression. There are 3 types of Bidding Strategy on Amazon: Dynamic Bids –
It is the fastest, most advanced Amazon PPC Automation tool currently on the market.
It automates all Sponsored Products best practices and is flexible/granular enough to adapt to any PPC strategy or goal.
Ignite your Amazon Sponsored Products Ads!