Imagine if your business could advertise directly to consumers through the biggest online retailer in the United States. What do you think that would do for your business? No wonder advertisers have seen a major shift in clients wanting to invest in Amazon PPC as well as Google AdWords. Some brands even moved 50-60% of their Google budgets over to Amazon. But what is Amazon PPC exactly? Learn all about
Did you know Amazon surpassed Google in product searches, growing from 46% to 54% in a span of only 3 years? It’s not surprising, as many people go to Amazon as the default place to look for the products they intend to buy. Since the intent is there, Amazon is a great place to use PPC ads. This is what Amazon Sponsored Products offer – greater visibility to users
Small business owners are drowning in their to-do lists. 72% of small business owners report feeling overwhelmed with their daily duties. Digital marketing and advertising are supposed to make your life easier, as a business owner. You’ve already got so much to do. Do you really want to add one more task to that list? Sponsored products are a wonderful way to get your listings noticed on Amazon. Automation
There’s a lot to learn when you’re running an Amazon FBA business. You need to do product research, keyword research, advertise your products and so much more. Over half of Amazon’s sales come from third-party sellers. How can you get in on that action and grab your share? By arming yourself with the top Amazon FBA tools to help you grow your business. What are the top tools to
The constant Amazon changes can be frustrating for people like you and I. With all the moving pieces going into a sale, working without a comprehensive strategy is impractical. A solid Amazon marketing strategy means less work for you while you’re making more sales than you have before. A good strategy starts back on the product page. It involves a significant amount of keyword research. You also need to
Entrepreneurs are always pressed for time, and Amazon sellers are especially time poor. You have to source quality products with a real market need, continually optimize your listings and watch out for blackhat moves made by your competition. When you add in the nitty-gritty details of managing your Amazon e-commerce channel, such as monitoring your inventory and improving your conversion rate, you can quickly get overwhelmed with all of
Almost 60 percent of shoppers start their journey on Amazon. What’s more, most of these people have arrived on Amazon’s website primed and ready to buy. This is a sharp contrast to people who launch a search engine when they open up their web browser. Those people are more likely to be in an earlier stage of the buying cycle. The people who land on Amazon are at the
Imagine walking into your house, only to find another family sitting in your living room. Or trying to go to a store like a Target, finding a store with the same name and sign but packed with entirely different product. This is basically what cybersquatters do. Cybersquatting has been reaching new heights in recent years. Continue reading to find out how we protect ourselves and our customers from cybersquatting.
A few years ago when I first started using Amazon PPC ads, I had little understanding about what I was doing, how the system worked, or how to maximize my returns. Sound familiar? I knew if I didn’t learn more about this process, I’d be losing out on sales and spending my hard-earned dollars ineffectively. I don’t want you to be in that situation. Hence, I’ve put together everything
Is Amazon PPC automation the next big thing in marketing? Amazon seems to be everywhere these days. The company has bought out Whole Foods and has grown to become the second-largest retailer in the world. As an FBA seller, you’re taking advantage of that. You’re building an empire of goods to sell on Amazon. To get that empire to grow, you need to advertise your products to get ahead
It is the fastest, most advanced Amazon PPC Automation tool currently on the market.
It automates all Sponsored Products best practices and is flexible/granular enough to adapt to any PPC strategy or goal.
Ignite your Amazon Sponsored Products Ads!